01HIGH INTENT
Google Ads
Capture demand with account structures built around how people search, shop and decide.
- Search & Shopping
- Performance Max evidence
- Feed & query analysis
- Measurement reviews
Independent paid media agency · London, UK
We make paid traffic work harder.
Google Ads, Meta Ads and the page after the click, run by one team for ecommerce brands that want less wasted spend and evidence for every change.
First Look is our free, automated Google Ads audit. It is read-only and never changes your campaigns.
Independent since 2019 · London · Shopify Partner
Z / OPERATING SYSTEM
LONDON · 51.5072° N
Connect the signal to the sale.
01
MEDIA
Intent in.
02
CREATIVE
Ideas tested.
03
COMMERCE
Friction out.
DIAGNOSEDEPLOYLEARNREPEAT
Capabilities: Google Ads, Meta Ads, Shopify, creative testing and measurement.
What we do
One team across the whole click.
Media, message and landing experience work as one system. We plan and improve them together, with every decision tied to evidence.
02DEMAND CREATION
Meta Ads
Build a practical testing rhythm across offer, audience, format and creative idea.
- Campaign strategy
- Creative direction
- Testing frameworks
- Performance reporting
03THE LANDING
Commerce
Improve the page after the click so the promise in the ad survives the journey to purchase.
- Landing-page direction
- Offer & journey reviews
- Shopify UX
- Conversion measurement
Ways to work with us
Start where you are.
An instant automated read, a specialist’s written plan, or a team that stays with the account. Each step stands on its own.
-
01FREE · AUTOMATED
First Look
FreeInstant results
Connect Google Ads read-only and get grades, ranked fixes and campaign plans at once, with no specialist involved.
Get a free First LookRead-only access. Never changes your campaigns. Files cleaned up after 7 days. How we handle data
How First Look works -
02HUMAN · GOOGLE ADS
Second Opinion
£999 including VAT3–5 UK business days
A Zbang specialist reviews the account after intake and writes a prioritised action plan, with the evidence behind every change.
Get a Second OpinionWorking read-only access. A prioritised written plan.
What Second Opinion covers -
03ONGOING
Long View
OngoingGoogle, Meta & commerce
We run Google Ads, Meta Ads and the page after the click with you, and report what changed and what to test next.
The operating loop
Clarity before activity.
We start with the commercial question, find the signal that matters, and turn it into a focused work order. Then we learn from what ships.
Start a project- 01
Diagnose
Read the account, the offer, the customer journey and the measurement setup together.
- 02
Prioritise
Separate useful signal from dashboard noise and agree what deserves attention first.
- 03
Deploy
Launch the media, creative or landing-page change with a clear reason to exist.
- 04
Learn
Report what changed, what it means and what the next test should answer.
Zbang Ltd · Est. 2019
Built in London. Close to the work.
More than ten years in Meta Ads, Google Ads and Shopify.
About ZbangZbang is an independent marketing agency for brands that want their paid media, creative decisions and storefront experience to pull in the same direction.
71–75 Shelton StreetLondon WC2H 9JQ
Built by Zbang
Tools from doing the work.
We build products where the usual agency stack leaves a gap. They sharpen our own practice and give operators more control.
AUTOMATED · FREE
First Look
Our free, automated Google Ads audit: an instant first pass with grades, ranked fixes, campaign plans and client-ready outputs, without a Zbang specialist reviewing the account.
- Search, Shopping & bounded PMax evidence
- Brand, competitor & non-brand segmentation
- Dashboards, PDFs, shares & export workflows
Read-only access. Never changes your campaigns. Files cleaned up after 7 days. How we handle data
REAL AUDIT SNAPSHOTJuice from the Raw · Last 90 days to 26 Sep 2026 · USD
4 ranked fixes
$940/month estimated addressable recovery
Run on 27 September 2026. Every change needs review. See how First Look works.
Before you ask
Straight answers.
What is the difference between First Look and Second Opinion?
First Look is free and automated: connect Google Ads read-only and get grades, ranked fixes and campaign plans at once, with no specialist involved. Second Opinion costs £999 including VAT: a Zbang specialist reviews the account after intake and delivers a prioritised written action plan in 3–5 UK business days.
Who does the work?
Zbang’s founder, George Birdac, leads the work. He has more than ten years in Meta Ads, Google Ads and Shopify. Second Opinion reviews are carried out by a Zbang specialist.
Is there a minimum ad spend?
We do not publish a minimum. Share your approximate monthly ad spend in the form and we will tell you plainly whether ongoing work is a good fit.
How do contracts and notice work?
Second Opinion is a one-off service with no ongoing commitment. For Long View, the scope, fees and notice terms are agreed with you in writing before any work starts.
What does reporting look like?
Reporting follows our operating loop: what changed, what it means and what the next test should answer. Second Opinion ends with an editable PowerPoint report and a prioritised action plan. See a sample monthly report.
Will you change anything in my Google Ads account?
No. First Look and Second Opinion work with read-only access, and the audit never creates, edits, pauses or deletes campaigns.
How long do you keep audit data?
By default, generated audit files and workspace artefacts are kept for up to 7 days, then cleaned up automatically. The Security page covers access, retention and every subprocessor.
Can you work alongside our current agency?
Yes. A Second Opinion report is written to be shared with the team or agency responsible for your account.
Who do you work with?
Ecommerce brands, with a focus on the UK.
How quickly will you reply?
Within one UK business day of your enquiry.
Have a brief?
Bring us the account, the idea, or the ambition.
Tell us what you are trying to change. We reply within one UK business day.
Or email go@zbang.ai