An established business with a successful product on Amazon is facing challenges in expanding their presence to new sales channels.
We have reviewed the account and the campaigns structure, and made changes in order to maximise their top products. We segmented audiences more effectively, streamlined redundant campaigns, and optimised budget allocation. We did this whilst using their existing creatives.
When we started, the business was struggling to reach 1.8 break-even ROAS in Meta Ads. Within 3 weeks we have achieved:
reduction in CPA
increse in ROAS
Average daily sales
(from $1.5K to $13K)
A well established financial services provider faces a rising cost per acquisition (CPA) and difficulties in increasing sales volume. This significantly impacts their ability to attract new customers efficiently and sustainably.
Strategic account reboot: Targeted keywords, new campaigns, exact match prioritisation, boosted quality score & ad strength, and enhanced extensions led to a significant CPA reduction, solidifying client success.
We cut the cost per acquisition by a remarkable 60% whilst increasing sales by 126%.
reduction in CPA
increse in sales
Publishing house with limited online presence, struggling to increase conversions while maintaining a profitable ROAS.
We devised a strategic plan focused on leveraging Google Ads and Meta Ads to expand their online presence, as well as email marketing using Klavyio. Our team meticulously crafted targeted campaigns to showcase their literary treasures to a broader audience.
Through dedicated efforts and precise execution, we transformed the publishing house's online revenue by a staggering 330% within three years. What was once a modest online presence has now become a cornerstone of their business, accounting for over 50% of their total turnover.
increse in CPA